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The concept behind Starshot is to build a much more user-friendly version of Drupal–one that comes pre-installed with everything an editor would need to start building a great website right “out of the box”, without a need for much technical expertise.
One of the great strengths of Drupal has always been its flexibility and power to build anything you need. But with this flexibility and power comes a difficult learning curve for someone new to the CMS.
Research has shown that the more users learn about how Drupal works, the better they like it. User satisfaction actually increases the more people use Drupal! This is the opposite experience for almost every other CMS, where the more people learn how to use it, the less they like it or struggle with its limitations.
What that tells us is that Drupal is still a great solution that people love. But we need to make it easier for new users to start adopting Drupal. And that is what this initiative aims to do.
One concept is to call this new build “Drupal CMS”, and pitch it as the best solution for most users. The installation of Drupal we use today would be renamed as “Drupal Core”–maintaining all of its power and flexibility, but marketed more towards advanced users who need more customization and complexity.